Overview
The future of healthcare lies in combining intimate, personalized care with the power to serve patients at scale. This year, Format-3 partnered with Paradigm Health to make this vision reality. Over six weeks, we designed an AI-enabled care model that transforms boutique healthcare into a scalable system—a product vision that doubles as a growth blueprint. By embedding AI across every touchpoint in the patient, staff, and doctor journey, we demonstrated how technology can multiply provider capacity, enhance care quality, and turn high-touch service into a repeatable, profitable growth engine.
Duration
7 Weeks
Accelerated Discovery
Team of 3
Lean Team of Experts
Success
01
Single Product Vision
02
Responsive Web POCs
04
Scalable Workflows
From Client
"You have given us a truly beautiful gift of helping us vision our business and shape us for the future, your understanding of our practice and industry expertise formed an amazing partnership"
Dr Matt McEvoy, MD
Co-Founder & Physician

The Vision
AI that amplifies human connection in healthcare
We designed a revolutionary care system where AI becomes the invisible engine powering exceptional patient experiences. Rather than replacing human connection, our AI seamlessly integrates into every touchpoint—anticipating needs, personalizing interactions, and handling complexity behind the scenes—so doctors and staff can dedicate their full attention to what they do best: delivering the compassionate, high-touch care that not only transforms, but creates lives.


The Impact
How AI transforms care delivery
Our AI-enabled system revolutionizes healthcare operations:
It simplifies the most complex, high-value work that doctors do, freeing them to focus on clinical excellence.
It anticipates patient and staff needs, removing friction to create experiences that feel effortless.
It empowers staff to make superior decisions by intelligently optimizing communication and workflows throughout the practice.
It elevates personalization to unprecedented levels by making sense of complex health data and translating insights into actionable care plans.
It transforms practices into scalable enterprises without sacrificing the human warmth that defines exceptional healthcare.

Discovery
How we designed the future of AI-enabled healthcare
We began by fully immersing ourselves in Paradigm Health's practice—not just as consultants, but as actual patients and embedded observers. This firsthand experience allowed us to witness the daily realities that both patients and staff navigate, from scheduling frustrations to communication gaps that impact care quality. In-depth stakeholder interviews deepened our understanding of these pain points, while comprehensive workflow mapping pinpointed exactly where AI could create the most meaningful change. Strategic market research ensured our solutions would position Paradigm Health ahead of competitors.
This thorough discovery process culminated in three foundational principles: Purpose Before Technology, Simplicity Over Complexity, and Measured Impact—principles that would guide every design decision toward human outcomes rather than technological novelty.


Strategic Frameworks
From practice organization to a healthcare ecosystem
Armed with our discovery insights and guiding principles, we translated our findings into four strategic frameworks that would serve as the blueprint for Paradigm Health's transformation. These frameworks ensure that personalized, preventative, and proactive healthcare could scale to reach a wider audience while preserving the exceptional care quality that makes this approach so effective:
- Patient Journey Framework – ensures personalized care remains consistent and meaningful as patient volume grows across all touch-points.
- Innovation Integration Framework – allows AI to handle routine tasks so providers can focus on preventative and proactive care for more patients.
- Empowerment System Framework – gives patients the tools to actively participate in their preventative care, reducing provider burden while improving outcomes.
- Adaptive Organization Framework – builds the organizational capacity needed to deliver proactive, relationship-based healthcare at scale without losing quality.

Proof of Concept
From strategic frameworks to a tangible experience
With our frameworks established as the foundation for scalable, proactive healthcare, we brought this vision to life through a proof of concept that demonstrates how AI can amplify human-centered care rather than replace it:
Doctor's Portal – AI-powered patient summaries, diagnostic interpretation, and real-time note assistance that free doctors to focus on preventative conversations and relationship-building with more patients.
Patient Portal – intuitive health dashboards and personalized care plans that empower patients to take proactive control of their wellness journey while staying connected to their care team.
AI Layer – intelligently orchestrates the entire care ecosystem, from predictive scheduling and personalized intake to proactive follow-up care that anticipates needs before problems arise.

What’s Next
The Future Potential
This work delivers more than a proof of concept—it provides a proven blueprint for making personalized, preventative healthcare accessible at scale. By demonstrating how AI can amplify rather than replace human connection, we've created a model that could transform not only how Paradigm Health grows, but how the entire industry approaches care delivery.

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